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Posts Tagged ‘Customers

Keeping Track of Your Customers

In: Uncategorized

20 Jan 2010

There are many ways to keep track of the customers that your business has, and CRM is one of them. In the past, however, it was not as popular, and people had to make do with what they could. They remembered names and faces if they only had a few customers and a small, mom-and-pop [...]

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How To Get Your Customers To Take Action Now

In: Uncategorized

16 Jan 2010

Once you’ve written your ad or sales letter, you’ve got a killer headline, a strong guarantee, you’ve gained your reader’s trust and respect with evidence and testimonials, and you’ve got them excited and wanting to respond, then there’s one critical thing left to do… Get them to take action NOW, and order your product or [...]

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Copyright (c) 2008 Jennifer Selby Long This week, I’m rerunning an article that was extremely popular, long before many of you subscribed to Traveling Light. The message in this article is so important in this era of cynicism that everyone needs to see it, and for those who’ve seen it once, it’s worth reading twice. [...]

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The essential purpose of a small business or company is that your product or service provides some kind of solution to some kind of need or problem. In other words, people’s problems are your opportunities. That’s pretty oversimplified but holds true. If you don’t know what’s bugging your prospects and keeping them up at night, [...]

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